International Program BBA Marketing
The curriculum for BBA Marketing comprises 132 Credit Hours course. It is designed to provide students with the fundamentals of marketing as well as advanced tools to be successful. The curriculum combines theories with best industry practices to show students how to be successful in the field of marketing. The curriculum looks at international marketing practices to provide students extensive knowledge using real life practices. This course will be useful not only for future marketing managers but also for future entrepreneurs as they will be able to use the concepts in their ventures.
In today’s competitive business environment, every organization looks to maximize its market position and generate customer loyalty without which the very survival of the organization becomes precarious. In relation to this, Marketing is a most vital function in the organization. Hence, there is a high demand for qualified personnel in this department. The BBA in Marketing program aims to fulfill this human resource gap.
KCM Scholarships SWANGSRI SIVAKRISKUL JEHENDAR SCHOLARSHIP With a commitment to attracting the brightest talent for the International BBA program, Kathmandu College of Management has pledged financial support to high achievers from underprivileged backgrounds. Swangsri Sivakriskul Jehendar Scholarship Program is a need-based endowment awarded for outstanding academic merit. It covers a full tuition waiver so that students have access to a fulfilling learning environment, with the hope that the scholars will contribute to their communities after they graduate.